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Zeigarnik Effect: Unfinished Tasks Are Hard To Forget [Cognitive Bias]

Zeigarnik Effect: Unfinished Tasks Are Hard To Forget [Cognitive Bias] The Zeigarnik effect showcases the tendency to remember interrupted or incomplete tasks or events better than completed tasks. When a task is unfinished, the brain is in an uncomfortable position, and the thought of the task can remind it what it needs to do to feel comfortable again. We can utilize this phenomenon for our goals by consciously leaving tasks unfinished or chunking them down into smaller sub-tasks so that we can avoid being reminded of our unfinished business.





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